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 Analisis Pengaruh Diversifikasi Produk, Harga dan Citra Merek terhadap Keputusan Pembelian pada Mie Gacoan Cabang Bintaro.
<strong>Jurnal Riset Perbankan, Manajemen, dan Akuntansi</strong>, [S.l.], v. 9, n. 1, p. 72-80, mar. 2025.
ISSN 2541-6669.
Available at: &lt;<a href="http://www.jrpma.sps-perbanas.ac.id/index.php/jrpma/article/view/202" target="_new">http://www.jrpma.sps-perbanas.ac.id/index.php/jrpma/article/view/202</a>&gt;. Date accessed: 08 apr. 2026.
doi: <a href="https://doi.org/10.56174/jrpma.v9i1.202">https://doi.org/10.56174/jrpma.v9i1.202</a>.